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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Feeling snappy
The Marissa Striped Midi dress is simply so fun. The stripes, the fun sleeves, the flattering length. This is the type of summer dress you'll...
Patchwork cutie
This tee is simply darling. Now let me tell you a secret.... she looks like an actual bulky patch work map but she's not... she's...
Muscle Tee Madness
Stop what you are doing. LOOK AT THIS! Look at this amazing top. Isn't she soooo cool???The Azure Star Muscle Tee. This dark blue muscle...
USA USA USA
In honor of the World Cup, the 4th of July or just a casual Wednesday, this Tee is IT!The USA Graphic Tee is on my...