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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Spring break ready!
Here we come! Who's ready for spring break? Who's excited for summer vacation? I actually LOVE winter and cold weather but I LOVE laying by...
Hi Barbie!
Tis the time of the year when bright colors are the vibe everyone is reaching for. And let me tell ya, the Lila Striped Cardigan...
Red light
STOP! RED LIGHT! EMERGENCY!I hope you have completely stopped everything you're doing because this fit needs your attention ASAP.The Leigh Gingham Skirt and Tank are...
Picnic vibes
Red gingham makes me immediately think of a picnic in the canyon. Sandwiches cut on the diagonal. Watermelon. Potato chips. This top is more versatile though....