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Introducing

Our Newest Collection

fast shipping & easy returns

We know waiting for the cutest clothes in the world can feel like forever, so we ship your orders fast and make returns a breeze!

Carefully sourced

Our store features pieces from renowned brands around the globe. From the USA to the UK, we curate styles you'll love—timeless, high-quality, and made to last.

We've been here 12 years

We’re all about timeless styles, outstanding customer care, and quality so enduring, you can pass it down for generations—all without breaking the bank.

We Stress Over your outfit so you don't have to

Our Story

We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.

Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.

Thank you for being a part of it—we love you!

XoXo,
Ashlie & Mady

Extra Extra - Read our blog

A new dress, just because

A new dress, just because

Sometimes your closet just needs a new dress... just because. 

Twirl skirts for the win

Twirl skirts for the win

If you haven't been into Twirl lately, you are missing out! We have SOOOO many skirts. Recently I sold this skirt to a local girl...

Don't be green with Envy

Don't be green with Envy

Take a look at our founder, Ashlie, wearing this drop dead gorgeous top. Notice how this neckline and color just bring out her eyes? Trust...

Be the cool girl

Be the cool girl

When I saw this tank and these jeans, I instantly said "Ohhh, she's sooo cool". Yeah. This is the COOL GIRL look and it's available...