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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Floral Fridays
Can you believe what Twirl has done? These pants are... well... perfection! If you are wondering- what do I pair a bold print with, let...
Basic but elevated
We never do anything BASIC. Even if something is a traditional look, Twirl always elevates.
Fall attire
This combo of skirt and sweater top is absolutely perfect for fall. Wear with sandals on hot days, rain boots a few days later and...
Broken Record
At this point I'm clearly a broken record. Twirl does everything just sooo good, am I right? Yes! Everyone can see it and this beauty...