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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Twirl Denim Is Legendary
It's fall. You need a new pair of jeans. It's, like a rule! Lucky you, Twirl Denim never disappoints. Every day we hear from satisfied girlies-...
Sweater Weather!
It's time to stock up on your new favorite sweater...or two...or FOUR!
Free People Looks for Less - Not From Amazon
Free People’s signature boho style is a blend of relaxed, earthy, and effortlessly cool vibes. But you don’t have to splurge on high-end pieces to...
Our Favorite Designer Dress Lookalikes at Unbeatable Prices
Designer pieces are undeniably alluring, but you don’t have to splurge to capture that same sophisticated style. Twirl Co. brings you beautiful alternatives that offer...