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Introducing

Our Newest Collection

fast shipping & easy returns

We know waiting for the cutest clothes in the world can feel like forever, so we ship your orders fast and make returns a breeze!

Carefully sourced

Our store features pieces from renowned brands around the globe. From the USA to the UK, we curate styles you'll love—timeless, high-quality, and made to last.

We've been here 12 years

We’re all about timeless styles, outstanding customer care, and quality so enduring, you can pass it down for generations—all without breaking the bank.

We Stress Over your outfit so you don't have to

Our Story

We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.

Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.

Thank you for being a part of it—we love you!

XoXo,
Ashlie & Mady

Extra Extra - Read our blog

Like a mermaid

Like a mermaid

The first thing I thought of when these arrived in store was MERMAID. This beautiful ocean blue. The pearls. They are just sooo pretty. Can...

Summer of love

Summer of love

A simple pair of earrings that make a big statement. These are a great little girl for your bestie, your sister, daughter in law or...

Damask beauty

Damask beauty

Hold your diet coke. This dress is ST-UNNNNNING! This Damask print in a dusty pink is just so pretty. It's sure to bring out the...

Jumpin'

Jumpin'

When I think back to my childhood in the 70s ad 80s, I remember wearing a lot of jumpers so when this arrived in store,...