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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Twirl Denim hits different
Not trying to brag but we are pretty famous for our denim. It stretches just right. It's always fresh and "in". And most importantly, YOU...
Ruby red
Who's in the mood for rubies? Oh goodness... this dress... she's a dream come true.
The shorts of the year
Might I introduce you to the shorts of the year! This are the statement piece you've been wishing to find. Elegant lace details on a...
Hey Cowgirl!
Remember our conversation about how good Twirl Denim is? Hello!!!!