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Introducing

Our Newest Collection

fast shipping & easy returns

We know waiting for the cutest clothes in the world can feel like forever, so we ship your orders fast and make returns a breeze!

Carefully sourced

Our store features pieces from renowned brands around the globe. From the USA to the UK, we curate styles you'll love—timeless, high-quality, and made to last.

We've been here 12 years

We’re all about timeless styles, outstanding customer care, and quality so enduring, you can pass it down for generations—all without breaking the bank.

We Stress Over your outfit so you don't have to

Our Story

We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.

Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.

Thank you for being a part of it—we love you!

XoXo,
Ashlie & Mady

Extra Extra - Read our blog

Spice up your life- part 3

Spice up your life- part 3

A perfect baby tee for a perfect BABY SPICE.  Pigtails are optional when you are rocking this cute fit.  This fitted, bright pink tee and...

Spice up your life- Part 2

Spice up your life- Part 2

Scary Spice- let's talk for a second. Scary spice doesn't have to be SCARY but more edgy, k? And this gingham mini is perfect for...

Spice up your life- part 1

Spice up your life- part 1

Who was your favorite Spice girl? Did you know that Twirl has something for every spice girl. Let me introduce you to a few different...

Pick a pocket of possies

Pick a pocket of possies

Spring screams for a fresh spring garden dress. And Twirl, of course, has a great selection of spring garden dresses, perfect for all occasions. Come...