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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Get ready for fun
If there is one thing I know, it's that Twirl does pants really really well. We do great quality. We do fun patterns. We do...
I heard someone say
I heard someone say recently, "I've never met a sweatshirt I didn't love" and I think this top will fit perfectly in that situation. The...
Floral Friday
This dress is the perfect piece for Floral Friday. Why do I love her? First, the square neck with delicate straps. So elegant and no...
Grey days be gone!
I'm in love with this grey top with the white faux under layer. It's so cute, classic and a staple in your closet that you'll...