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Introducing

Our Newest Collection

fast shipping & easy returns

We know waiting for the cutest clothes in the world can feel like forever, so we ship your orders fast and make returns a breeze!

Carefully sourced

Our store features pieces from renowned brands around the globe. From the USA to the UK, we curate styles you'll love—timeless, high-quality, and made to last.

We've been here 12 years

We’re all about timeless styles, outstanding customer care, and quality so enduring, you can pass it down for generations—all without breaking the bank.

We Stress Over your outfit so you don't have to

Our Story

We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.

Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.

Thank you for being a part of it—we love you!

XoXo,
Ashlie & Mady

Extra Extra - Read our blog

I love a good v neck

I love a good v neck

This dress has so many things going for it.First, the stripes. So fun. So on trend for fall 2026, yet extremely classic. You'll keep her,...

Slouchy but not sloppy

Slouchy but not sloppy

Fall calls for comfortable and soft. Twirl has done it again (if we do say so ourselves!). This cardigan is extremely soft and cozy with...

Sunny in October

Sunny in October

Just because it's October, doesn't mean you shouldn't wear yellow. You SHOULD! You must! Trust me, your closet will thank you! 

Sweet not sour

Sweet not sour

Your doctor says you need more Vitamin C, so here's a lemon sweater.  This totally counts as a vitamin and will really boost your mood....