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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Happy Grey
Everyone always puts grey down. "It's so dreary" "It's sad" "It's bleak".Attention please...Twirl does Grey the way mother nature wanted it done. Delightful. Cute. Happy....
A going out out fit
I recently decided that I must always have a go to "going out" outfit and this is my new favorite. First, these pants. Are you...
Perfect for October
Did you know that Twirl always outshines everyone else with our Tween dresses? Well, let me brag... we do! Simple as that. Both our Bountiful...
Simply divine
My thought is- every girl deserves a dress that just stands out and this one is the dress! She's so classy. Construction is top notch....