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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Nautical Baby
There is just something about navy stripes. With blue jeans. With khaki. With white pants. It's summer time classic and you need it! Evelyn Striped Top
Hawaii is calling
Who else is freaking out over this dress? She's stunning. The blue. The Hibiscus flowers. The draping. She is so unique and original. You certainly...
Garden Party
Who doesn't love a Garden Party? And this dress, dare I say, is absolutely perfect! The Blue Garden Formal is just picture perfect. Don't let...
Spring break ready!
Here we come! Who's ready for spring break? Who's excited for summer vacation? I actually LOVE winter and cold weather but I LOVE laying by...