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Our Story
We’re a mother-daughter duo passionate about the connections that fashion can create and the confidence a great outfit brings. Frustrated by the challenge of finding stunning, affordable, and high-quality clothing for women - moms and daughters alike - we decided to make a change.
Twirl was born 12 years ago, and every day we’re amazed by the incredible community that has grown alongside us. With two locations in Utah, we’re so grateful for the family we’ve built on this journey.
Thank you for being a part of it—we love you!
XoXo,
Ashlie & Mady
Extra Extra - Read our blog
Free People Looks for Less - Not From Amazon
Free People’s signature boho style is a blend of relaxed, earthy, and effortlessly cool vibes. But you don’t have to splurge on high-end pieces to...
Our Favorite Designer Dress Lookalikes at Unbeatable Prices
Designer pieces are undeniably alluring, but you don’t have to splurge to capture that same sophisticated style. Twirl Co. brings you beautiful alternatives that offer...
Top Places to Shop for Modest Holiday Event Dresses
The holiday season is the perfect time to showcase your style with elegant and modest dresses. Whether you're attending festive gatherings, family events, or formal...
The Ultimate It Bags of 2024 (and Their Perfect Dupes)
From Bottega Veneta to Coach, this year’s It bags are all about blending high-end craftsmanship with practical, versatile designs. But if you’re looking for the...